Thursday, February 18, 2010

Wednesday, February 10, 2010





Fashion designer: Astrid Brucker (NYC)

Photographers: Shawn Punch (NYC) & Joel Meus (BOSTON)

Hair: Beehive Salon

Makeup: Singhar by Ayesha

Venue: Kush, 191 Chrystie Street, New York, NY 10002

Tuesday, November 10, 2009



Oct 2, 2009

SYNERGY took over Boston Fashion Week for the second year in a row. To build on last year’s Emerging Trends success, SYNERGY pulled out all of the stops showcasing 14 designers, including Bravo TV’s The Fashion Show contestant Keith Lissner, Nadia Ivanova, Katie Dunn, Caitlin Allen, Heather Luca, and Andy Jacques. Hair for the models was styled by Indra Salon voted Best of Boston 2009. Krystal Bilheimer for Lily Artist Management who hosts celebrity clients such as Revlon and Rocawear designed make-up for the show. Miss Massachusetts 2009, Alison Cronin, hosted the event and its 500 guests. Live performances were given by rising starlet Sophia Moon and internationally renowned Marcie. To add to the entertainment, Joel Meus provided a live photo shoot showcasing his passion for capturing beautiful moments. Held at the biggest venue in Boston, The Castle in the Park Plaza Hotel & Towers, this event entertained a lot of big names in the press including the Boston Herald, Boston Globe, Blast, and Boston Magazine.

Sponsors: American Heart Association, Fuze, Indra Salon, blu, Lasell College, Nemg, Monster, Click, BWP, and Marc Harris.

Sunday, February 1, 2009



Dec 31, 2008

5,4,3,2,1! We may have watched the ball drop but this New Years Eve event was worlds away from Times Square. Hosting over 350 guests this Old Hollywood themed event turned heads with a dazzling fashion display by international designer, Karen Sobag. Industry gurus, Girly Junk, designed make-up and hair for the models. Earlier in the night live fusion band Reup set the stage delivering their classy mix of jazz and hip-hop. The musical styling of DJ ILMATIK accompanied the fashion show, and singer Renee Marcou serenaded the audience after midnight with her hit single, “Don’t let go.” Hosted at The Calderwood Pavilion, guests were treated to the large theater's couture fixtures, high-end architecture, and elegant ambiance to start the New Year in style. This event was far from the typical New Years Eve club scene. It gave Boston a much-needed look at what an event can be when the elements of socializing and fun are combined with elegance, sophistication and class.

Sponsors: Fuze, Redbull and Pearl Vodka

Thursday, December 18, 2008





On September 19th, 2008 "The Emerging Trends 2008" took place during Boston Fashion Week. The event was filled with the hottest and freshest names in fashion. Hair for the models was done by Best of Boston Indra Salon - whose list of awards is only rivaled by its list of celebrity clientele - and makeup intricately applied by Rihanna favorite Lily Artist Management (as seen on the Style Network). A ton of press attended the event including UCE Magazine, Boston Herald, Boston Globe, Stuff at Night Magazine and Boston Magazine. Buyers from Karma Loop, Neuman Marcus, Zara and many others were present making connections with the talented designers and over 500 guests made up the crowd.

More info about the event can be found at: http://www.theemergingtrends.com/

Sunday, July 20, 2008


6/28/08

The SYNERGY Events hosted an epic evening highlighting a dynamic fusion of diverse art forms at The Audrey Café and Cherry Lounge at the W New York – The Tuscany Hotel located on 39th street and Lexington Avenue, New York between 7:30 p.m. to 2 a.m.. The event, One Canvas, comprised of guest networking, impromptu on-stage art creation, a silent auction, a spontaneous live musical performance, a fashion ensemble by an independent local designer, poetry recitation, DJ sets and an after party. Attendees had the opportunity to view an ingenious group of emerging artists and subsequently be a part of the creative process.

Saima Yousuf, and Lizeth Victoria were the presenting artists of the live art show. Saima, the presenting artist of the live art show, has won many awards and has displayed her creations in several Art Galleries in the Princeton area over the years. Her work includes mixed media such as watercolor, pastels, acrylic, collage and 3-D sculpture. Yousuf also does Graphic Design work, as well as print making. Lizeth’s works are photo realistic interpretations of urban landscape. She as exhibited in venues and art fairs both here and in Europe.

Other representing artists from The Afghan Communicator and Fareen Butt also illustrated their works in the exhibit. Butt, a pointilist painter and film maker based in New York, creates work largely influenced by Vedic philosophy and the writings of Surawardi (a Sufi saint). Her paintings have been shown in New York including MOMA, the Metropolitan Museum of Art, and various galleries throughout the city. The Afghan Communicator is a non-profit art and culture organization that aims to revive the arts of Afghanistan, help it grow and support artists.

The live work created by the artists was be made available for sale in a silent auction that was coordinated by the new Miss Pakistan World, Natasha Paracha. Miss Paracha, an honors graduate from the University of California, Berkeley is currently working at the United Nations headquarters in New York City.

Visitors had the chance to engage in thought provoking conversations with the artists and invited guests while exploring the works that were on view. During this networking time, special hostesses were dressed for the occasion displaying a sensational collection of couture representing the talented work of a local designer - Delirius Design (http://www.deliriusdesign.com/).

The event also comprised of a poetry recital by New York based Palestinian-American poet, writer and editor Remi Kanazi. Kanazi is the co-founder of the political website, PoeticInjustice.net and the editor of the forthcoming anthology of poetry, Poets For Palestine. Also adding to the spirit of the evening, there was a live musical performance by the band Kundalini Shock Attack self-described as "desi post-dancefloor deconstructionalism".

The show served as a distinct opportunity for art lovers and collectors to attain original pieces of work to their collection. A portion of the proceed went to the The Third World Hunger Foundation (www.thirdworldhungerfoundation.org).

Sponsors: Redbull, Fuze Beverages and Mountain View Inn
Photos by Shawn Paunch.

Tuesday, June 17, 2008

5/16/08

Beauty in the eyes of the Bostonian…

There was no fairy god mother. No magic wand. No spicy pumpkin or twinkling glass slippers. Yet it spurned into one enchanting tale as The SYNERGY Events team transported three of Boston's finest salons to Church Restaurant & Lounge to wave their make-up brushes on six everyday ladies transforming them into ravaging beauty queens. It was a beauty make-over event that would have made even Cinderella pause for breath, to say the least. The makeover team included three of Boston's finest salons -- Beaucage Salon & Spa, Athena Salon & Spa and Salon Acote.

This chic event was a culmination of an exciting and intense on-site makeover contest; a free makeup tips session with the guests by the participating salons, cocktails, complementary gift bags and live entertainment. A dynamic environment was created for young, trendy Boston socialites to come together to explore fashion, art, music and network with like-minded fashion forward socialites.

Attendees were handed little goodie bags of make-up treats and shown beauty advice on how to use the right color palettes and tools to freshen up and brighten their summer looks. The party fizzled as the crowd was given a royal Pearl Vodka reception. Guests were fashionably attired in glamorous red evening dresses and glided around the room enjoying the music in each other's presence and spreading laughter around the room. Ramiro on air-personality from Jamin 94.5 came out for the night and a portion of the proceeds went to the National Breast Cancer Foundation.

Sponsors: Avon, Aveda, Salon Acote, Beaucage Salon & Spa, Venni Caprice (clothing designer for the six ladies), TrimWater and Pearl Vodka.




Watch the video by BostonNightLife.TV